General Session: “Online Marketing Tools to Reinvent Your Business”

Online Marketing Tools to Reinvent Your Business

Paul Dybala, PhD, President, AudiologyOnline

Are you serious about growing your business but overwhelmed by new technology? The way patients find local hearing care professionals is changing. To stay ahead of the curve it is imperative to refocus your marketing efforts to include the right mix of online media. Don’t miss these simple solutions that you can immediately implement in your practice.

You will learn how to market to the online demographic, understand search engine optimization and social media marketing, realize the value of internet video, improve your online and offline credibility and take home website best practices.

By attending this seminar, you will:

• Sell more hearing aids with easy internet marketing tools
• Communicate more effectively with current and prospective clients
• Enhance your online credibility and increase referral sales
• Stop losing business to online competitors!

General Session sponsored by: